Abstract:
Wuyi Mountain is the birthplace of Chinese oolong tea, black tea, as well as Chinasimportant oolong teas region. In recent years, with the tea culture market deep development of Wuyi Mountain, Wuyi rock tea DaHongPao market saleachieved rapid development. However, many restraining factors still restrict the enterprise development of Wuyi Mountain tea. Directing at the operationalsituation and environment of the small and mini-type tea enterprises, this paper puts forward we should catch benefit farming policy and market opportunity,establish the modern management idea, rely on science and technology, and take the way of sustainable development.