Abstract:
Since 2018, the autumn equinox has been established as the "Chinese Farmers Harvest Festival". In order to response to the "Chinese Farmers Harvest Festival",Xihe county founded the "Qiqiao folk cultural activities" based on the "Qiqiao Festival", which gave new connotations to the traditional culture of Qiqiao. At first, the article compares the "Qiqiao Festival" and the "Chinese Farmers Harvest Festival", and finds out the correlation and difference between the two festivals. Then, the article explores the establishment of "Qiqiao folk culture activities" in Xihe County of Gansu Province with the prototype of "Qiqiao Festival". This will not only help promoting the better organization of the harvest festival, increasing the cultural heritage for the harvest festival, but also contributing to the inheritance and innovation of excellent traditional culture. Finally, analyzing the influence of "Qiqiao folk culture activities" on rural cultural revitalization from three aspects:the channel of economic development, mass foundation and the heritage of culture.