Abstract:
Tea is like herb. Meanwhile, the spirit of tea advocating is the effective recipe for soothing the tense and pressure of the people in modern society. Therefore, the combination of tea industry and health tourism is an inevitable trend. The author with her research team have sent out 961 surveys to tourists and 93 surveys to commercial tenants, the result of survey shows, tea oriented health tourism is the new direction for tea culture tourism and the engine for local economic growth. The paper puts forward the concept of health oriented tea products, such as tea garden, ecological tea culture museum, tea house combining with the products of Hangzhou tourism routes, and the system of the convergence of health oriented tea products and tea culture related festival, further more, developing the supporting measures of health oriented tea tourism products in Hongzhou as a whole product system.