Abstract: By mapping the knowledge map in the field of rural revitalization in southwest ethnic areas, to explore the development context of rural revitalization research in southwest ethnic areas, in order to clarify the current situation of rural revitalization research, excavate the focus of rural revitalization research, and find its focus changes, so as to provide guidance for further research.Using CiteSpace visual analysis tool, the relevant literature on the theme of “rural revitalization” from January 2018 to may 2022 in CSSCI database was analyzed.The research achievements in the field of rural revitalization in southwest ethnic areas are constantly enriched; It has formed 13 outstanding authors represented by ZHU Dequan, ZHOU Siyu, LIU Xiaoxian, HE Liqiong, and the cooperative relationship shows the characteristics of “small concentration, large dispersion” ; Keyword clustering has identified five focus themes: rural revitalization, industrial integration, ethnic villages, rural governance, and rural tourism, which has become the focus of rural revitalization research in southwest ethnic areas.Through the analysis of research hotspots and their evolution, it is concluded that in the future, we should pay attention to the comprehensive research ability of multi fields and interdisciplinary, further improve the frequency of scientific cooperation and communication between authors and research institutions, pay attention to the support of relevant scientific research institutions in Southwest Ethnic areas, and pay attention to the connection between poverty eradication and rural revitalization, from the construction of infrastructure network facilities pay attention to scientific planning and financial policy support to improve rural digital construction.