The Improvement of Sleep Service Product Quality of Hangzhou Luxury Health Resort Hotel Based on IPA Method

With the accelerated pace of life and work in modern society and the increasing pressure on all aspects, the health problems caused by sleep have also increased year by year. At the same time, the continuous development and upgrade of luxury resorts hetol require themselves to provide corresponding sleep products services according to their own actual state. In this part, 24 luxury hotel sleep product quality indicators are selected from the aspects of environment, facilities and activity, and the importance and the satisfaction of customers of the 24 indicators are evaluated by using IPA method and Li Kete ’s five level scale, inferring that the sleep service product quality of Hangzhou luxury health resort hotel is higher,but there is a larger room for improvement. In the end,based on the results of the four quadrants of the 24 quality indicators, the paper puts forward some countermeasures from the customer demand, product function, combining the culture of health preserving and professional training, so as to provide reference for the development of luxury health resort hotel in Hangzhou.